Recently, Lana Del Rey shared her thoughts about the factors that make her close friend Taylor Swift successful. When asked by the BBC about why Taylor Swift is so famous, DLana el Rey said the answer was simple: “She craves it”.

“She’s told me so many times that she wants it more than anyone. And it’s amazing, she’s getting exactly what she wants,” Del Rey said Taylor Swift motivated strong force and it really paid off.

Lana Del Rey acknowledges Taylor Swift’s success

The two dueted on the song “Snow on the Beach” from Swift’s 2022 album “Midnights”. In May 2023, Swift released a “Til Dawn” deluxe edition of the album, with the “Snow on the Beach” version featuring “more Lana Del Rey”. Both singers share longtime producer Jack Antonoff, who Del Rey has worked with on her last three albums and has been a mainstay in Taylor Swift’s music since 2014’s “1989” .

Now, Taylor Swift is continuing her Eras Tour this weekend in Edinburgh, Scotland, marking the tour’s first UK shows. At the beginning of the tour in March 2023, Taylor Swift praised Lana Del Rey’s latest album “Did You Know That There’sa Tunnel Under Ocean Blvd” during a performance.

“Guys, it’s so good. Maybe you already know that. But it’s phenomenal. I just think she’s the best,” Taylor Swift praised Lana Del Rey.

Where does Taylor Swift’s success come from?

Taylor Swift has been famous and very wealthy since 2012, when her album “Red” marked her transition from an emerging country artist to a pop star. Her 2018 “Reputation” tour grossed $345.7 million. But the album of the same name sold much less than its predecessor “1989”, which was filled with hits. At that time, many people thought that the female singer had passed her golden age.

In 2019, Taylor Swift went to war with her former record label, Big Machine Records, after it was bought by “tycoon” Scooter Braun. When Braun did not agree to the deal she wanted to buy back her master recordings, Taylor Swift’s response was simple, she would re-record the albums, with new takes added, as ” Taylor’s Versions – Taylor’s Versions”. This was a smart strategy and it worked. All four Taylor’s Versions to date, “Fearless”, “Red”, “Speak Now”, “1989” have topped the US Billboard 200, respectively.

The overwhelming return of her old albums, combined with a five-year hiatus from performing on stage, has caused demand for tickets for her Eras Tour to reach unbelievable levels.

The Eras Tour compiled old recordings and new albums in a musical celebration that lasted an average of more than three hours, keeping her fans around the world on the edge of their seats. Taylor Swift’s combination of talent, drive, and strategic intelligence has helped her achieve unprecedented success.